Regardless of the traffic source you choose, you need a way to get your visitors, viewers or listeners to join your email list and ultimately to buy your products and services. That is where sales funnel comes in.
The good news is that they are pretty easy to build if you have the right software tools. A sales funnel usually starts with a landing page where you can present a free offer in exchange for your visitor's email address. This offer is referred to as a leadmagnet and is typically a cheat sheet, free guide or even a mini-course. This is followed up with a series of emails that you write to provide your audience with valuable information and eventually offer them something to purchase.
It is important to think about your sales funnel process before you even start creating content.